🇳🇱 Down The Rabbit Hole 2026
Real-Time Online Performance (1st Showday to 5 days after last showday)86 postsi107.0k engagementsi2.1% Real-Time ERi3.1m video viewsi98.7k likesi973 commentsi6.3k sharesi1.0k savesiSentiment: 🔥🔥🔥i
GenresElectronic · Indie · Alternative
Daily capacity15,667
OwnershipCompany: Mojo Concerts / Group: Live Nation
FESTIVAL ENGAGEMENT INDEX SCORE
39.2
2026
FEI
🌎 Ranked: #168 Worldwide
🇳🇱 Ranked: #11 in Netherlands
✗ Not yet TagMix-Enabled
🌎 Ranked: #82 in the World for Electronic•🇳🇱 Ranked: #6 in Netherlands for Electronic•🌎 Ranked: #35 in the World for Indie•🇳🇱 Ranked: #3 in Netherlands for Indie•🌎 Ranked: #40 in the World for Alternative•🇳🇱 Ranked: #3 in Netherlands for Alternative•🌎 Ranked: #82 in the World for Electronic•🇳🇱 Ranked: #6 in Netherlands for Electronic•🌎 Ranked: #35 in the World for Indie•🇳🇱 Ranked: #3 in Netherlands for Indie•🌎 Ranked: #40 in the World for Alternative•🇳🇱 Ranked: #3 in Netherlands for Alternative•
For Real-Time Posting Volume (86)
🌎 Ranked: #108 in the World
🇳🇱 Ranked: #4 in Netherlands
For Real-Time Posting Volume (86)
🌎 Ranked: #108 in the World
🇳🇱 Ranked: #4 in Netherlands
For # Total Engagements (107.0k)
🌎 Ranked: #125 in the World
🇳🇱 Ranked: #7 in Netherlands
For Real-Time Engagement Rate (2.1%)
🌎 Ranked: #163 in the World
🇳🇱 Ranked: #12 in Netherlands
For Sentiment Rating (🔥🔥🔥)
🌎 Ranked: #136 in the World
🇳🇱 Ranked: #13 in Netherlands
What's shaping this score?
Video travels far, engagement stalls cold
What's Working
Its Reels and TikToks reach a broad audience, landing in the top half of festivals worldwide. That reach is real and it is working.
The posts get passed around. Fans send these clips to friends more than at almost any festival in the world, which is distribution the festival never paid for. Word of mouth at scale.
Down The Rabbit Hole posts at a steady clip during the PAW (peak attention window): 28 posts a day across 3 show days, split 16 a day on Instagram and 12 a day on TikTok. That is genuine day-in, day-out output. It still falls short of the 25 to 50 live-coverage standard on each platform, but the endurance is there.
The comments read warm. Sentiment sits below average worldwide, but the tone of what people write is positive, which means the audience that does engage is on side.
Private to the festival team
6 findings for Down The Rabbit Hole — the honest negatives and the recommendations that fix them — are visible only to the festival's authorised representatives, free of charge.
Most engaging posts, this edition
1TikTokView post ↗WE ARE THE PEOPLE @Empire of the Sun
2Insta ReelView post ↗Everything I need is @loylecarner at Down The Rabbit Hole.
3Insta ReelView post ↗🐰🎬 Rabbits forever! Voor even voelde alles weer precies zoals het hoort te zijn. We missen jullie nu al, tot v
4Insta CarouselView post ↗⛺🌱 Lieve Rabbits, wat hebben jullie de campings ontzettend green & clean achtergelaten, heel erg bedankt! Trot
5Insta ReelView post ↗IJSLAND altijd nummer 1 🫡
Relative position
163
🇩🇰 Tinderbox (Down The Drain / Superstruct)
FEI40.6
164
🇹🇼 S2O Taiwan (Independent)
FEI39.6
165
🇪🇸 Cruïlla (Independent)
FEI39.6
166
🇺🇸 Apocalypse: Zombieland (Insomniac / Live Nation)
FEI39.5
167
🇬🇧 Field Day (Superstruct)
FEI39.2
168
🇳🇱 Down The Rabbit Hole (Mojo Concerts / Live Nation)
FEI39.2
169
🇳🇱 Verknipt Festival (Independent)
FEI38.8
170
🇺🇸 Extra Innings Festival (C3 / Live Nation)
FEI38.5
171
🇬🇧 Slam Dunk Festival (Independent)
FEI38.3
172
🇫🇮 Provinssi (Fullsteam / CTS Eventim)
FEI38.1
173
🇺🇸 Movement Music Festival (Independent)
FEI38.1
Score history
First scored edition. The score history graph appears from the second edition, with annual change flags.