🇦🇺 Ultra Australia 2026

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Latest edition11-12 Apr 2026

LocationMelbourne / Gold Coast, Australia

Real-Time Online Performance (1st Showday to 5 days after last showday)

28 postsi120.1k engagementsi1.6% Real-Time ERi1.5m video viewsi119.1k likesi1.0k commentsiSentiment: 🔥🔥🔥🔥i

GenresElectronic

Daily capacity30,000

OwnershipIndependent

LinksWebsite · Instagram (87.0k followers) · No official TikTok

FESTIVAL ENGAGEMENT INDEX SCORE

57.3

2026

FEI

🌎 Ranked: #79 Worldwide

🇦🇺 Ranked: #7 in Australia

✗ Not yet TagMix-Enabled

🌎 Ranked: #37 in the World for Electronic•🇦🇺 Ranked: #2 in Australia for Electronic•🌎 Ranked: #37 in the World for Electronic•🇦🇺 Ranked: #2 in Australia for Electronic•

For Real-Time Posting Volume (28)

🌎 Ranked: #192 in the World

🇦🇺 Ranked: #9 in Australia

For Real-Time Posting Volume (28)

🌎 Ranked: #192 in the World

🇦🇺 Ranked: #9 in Australia

For # Total Engagements (120.1k)

🌎 Ranked: #121 in the World

🇦🇺 Ranked: #8 in Australia

For Real-Time Engagement Rate (1.6%)

🌎 Ranked: #195 in the World

🇦🇺 Ranked: #11 in Australia

For Sentiment Rating (🔥🔥🔥🔥)

🌎 Ranked: #79 in the World

🇦🇺 Ranked: #2 in Australia

What's shaping this score?

High engagement rate, missing the volume game

What's Working

Its posts get a reaction. More people stop to like, comment or share than at three quarters of festivals worldwide, and on Instagram that rate sits in the top 25% of all accounts on the platform.

The comments run positive. People left happy and went back to say it, placing Ultra Australia among the three warmest comment sections in Australia.

Private to the festival team

7 findings for Ultra Australia — the honest negatives and the recommendations that fix them — are visible only to the festival's authorised representatives, free of charge.

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Most engaging posts, this edition

1Insta ReelView post ↗
Melbourne you left us speechless 🩵 Thank you. #ultraaustralia2026
25.2k engagements · Engagement Rate 2.7% · Sentiment: 🔥🔥🔥🔥🔥
2Insta ReelView post ↗
One for the books. @zedd drops Clarity in front of our biggest Ultra Australia crowd EVER
23.7k engagements · Engagement Rate 2.6% · Sentiment: 🔥🔥🔥
3Insta CarouselView post ↗
🇦🇺 Melbourne, that was a blast. It just gets better each year and we’re already looking forward to the next on
11.4k engagements · Engagement Rate 1.2% · Sentiment: 🔥🔥🔥🔥🔥
4Insta CarouselView post ↗
An absolutely golden day at #UltraBeachGoldCoast wraps up this unforgettable weekend. Thank you, Australia!
8.7k engagements · Engagement Rate 0.9% · Sentiment: 🔥🔥🔥
5Insta CarouselView post ↗
Thank you Melbourne 🩵
5.7k engagements · Engagement Rate 0.6% · Sentiment: 🔥