🇦🇹 Nova Rock 2026

Latest edition11-14 Jun 2026

LocationNickelsdorf, Austria

Real-Time Online Performance (1st Showday to 5 days after last showday)

118 postsi347.6k engagementsi2.5% Real-Time ERi6.0m video viewsi332.5k likesi3.1k commentsi7.3k sharesi4.7k savesiSentiment: 🔥🔥🔥i

GenresRock · Metal

Daily capacity60,000

OwnershipCompany: Barracuda Music / Group: CTS Eventim

LinksWebsite · Instagram (145.1k followers) · TikTok (31.0k followers)

FESTIVAL ENGAGEMENT INDEX SCORE

46.3

2026

FEI

🌎 Ranked: #134 Worldwide

🇦🇹 Ranked: #2 in Austria

✗ Not yet TagMix-Enabled

🌎 Ranked: #57 in the World for Rock•🇦🇹 Ranked: #1 in Austria for Rock•🌎 Ranked: #15 in the World for Metal•🇦🇹 Ranked: #1 in Austria for Metal•🌎 Ranked: #57 in the World for Rock•🇦🇹 Ranked: #1 in Austria for Rock•🌎 Ranked: #15 in the World for Metal•🇦🇹 Ranked: #1 in Austria for Metal•

For Real-Time Posting Volume (118)

🌎 Ranked: #81 in the World

🇦🇹 Ranked: #1 in Austria

For Real-Time Posting Volume (118)

🌎 Ranked: #81 in the World

🇦🇹 Ranked: #1 in Austria

For # Total Engagements (347.6k)

🌎 Ranked: #72 in the World

🇦🇹 Ranked: #1 in Austria

For Real-Time Engagement Rate (2.5%)

🌎 Ranked: #144 in the World

🇦🇹 Ranked: #2 in Austria

For Sentiment Rating (🔥🔥🔥)

🌎 Ranked: #177 in the World

🇦🇹 Ranked: #4 in Austria

What's shaping this score?

Austria's biggest reaction haul, but engagement stalls

What's Working

Its posts caught more reactions than any other festival in Austria, a commanding lead built on video reach that sits above average worldwide.

The video clips travel further than most, landing in the top half of festivals globally and pulling in a haul that no Austrian peer matches.

Instagram and TikTok perform at a similar level against their respective platform standards, so Nova Rock is not leaning on one channel while the other drifts; both are balanced, though neither is strong.

Private to the festival team

6 findings for Nova Rock — the honest negatives and the recommendations that fix them — are visible only to the festival's authorised representatives, free of charge.

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Most engaging posts, this edition

1Insta CarouselView post ↗
NOVAROCK : THANK YOU XXXXXX 📸 @shotbyjasi & @thomasrannerphotography
44.9k engagements · Engagement Rate 25.5% · Sentiment: 🔥🔥🔥🔥
2TikTokView post ↗
@Black Veil Brides at blue stage😍 #blackveilbrides #andyblack #festival #concert
28.8k engagements · Engagement Rate 16.3% · Sentiment: 🔥🔥🔥
3TikTokView post ↗
#malevolence 👀 #novarock26 #festival #live
20.6k engagements · Engagement Rate 11.7% · Sentiment: 🔥
4Insta CarouselView post ↗
NOVA ROCK Festival 2026 🇦🇹 📷: @federicaburellii
14.8k engagements · Engagement Rate 8.4% · Sentiment: 🔥🔥🔥
5Insta ReelView post ↗
Zählt das schon als Glamping?🤔 Wer bietet mehr? #redbull #verleihtflügel #novarockfestival
12.3k engagements · Engagement Rate 7.0% · Sentiment: 🔥🔥🔥